Powderlife goes global

By 15th March 2008 August 27th, 2013 Uncategorized

The Niseko Promotion Board (NPB) has asked Powderlife to produce a special edition to showcase the resort at international ski expos in 2008.

The NPB is a non-profit organisation formed by business owners in the Niseko area, who are working together for the good of the resort.

The special edition will have a print run of around 12,000 and be distributed at ski expos, resorts and ski stores in Australia, Hong Kong, Singapore and the UK.

It will feature a review of the 2007/8 season and a preview of the events and activities for the 2008/9 season. A key goal of the NPB is to increase occupancy in March, which is growing in popularity each year, but considering all the attractions during this period, still remains well short of its potential.

Leave a Reply